Transformation
A New Chapter by the Sea
Because the best stories deserve a new chapter.
Some places just stay with you. This stretch of Atlantic Beach has carried a few names over the years.
Sea Turtle Inn. One Ocean Resort and Spa. And now Dune House Hotel and Spa.
The address has not changed. The feeling has not either. What is changing is everything around it: refreshed rooms and suites, new gathering spaces, and a soulful coastal design shaped by the land, the water, and the people who keep coming back.
What’s Open
We’re Glad You’re Here for It
Our guestrooms and suites are refreshed and now welcoming guests. Inspired by William Morgan’s beloved Dune House and Florida’s vintage surf culture, each space layers sea glass and sun-bleached stone with relaxed sophistication. Mornings begin by the shore, and evenings end in effortless comfort.
We’ve also teamed up with the best local restaurants and businesses in Atlantic Beach so your stay has everything it needs, inside these walls and beyond them.
A Place With History
The Story So Far
1973. Sea Turtle Inn opens at 1 Ocean Blvd, Atlantic Beach, and for decades it becomes part of the fabric of this stretch of Florida coast. A landmark for the people who know this place.
Early 2000s. The property passes into a new era as One Ocean Resort and Spa, bringing a quieter, more polished chapter to the same beachfront address.
March 3, 2026. Dune House Hotel and Spa opens its doors. Same address. A new name rooted in this land, this light, and the architecture that has always defined it.
The Story Behind the Name.
The name honors William Morgan’s subterranean Dune House, completed in 1975 and built directly into the Atlantic Beach dunes less than a mile from this address. Morgan was a Jacksonville-based architect whose earth-sheltered design sits low and grounded, shaped by the land rather than imposed on it. The structure is one of Florida’s most quietly radical works of architecture.
The interiors of Dune House Hotel and Spa were designed by Islyn Studio, a hospitality-focused design studio whose approach draws from that same instinct: rooted, intentional, and built to feel like it belongs. You see it in the rattan pendants, the sheer linen curtains catching salt air, the warm walnut and Calacatta marble, the bouclé and woven textures that ask you to slow down. Every detail is a nod to this place and to the long Atlantic light that has always been the point.
Three names. One address. The Atlantic has not moved.
Coming Soon
What’s on the Horizon
As Dune House continues to evolve, Coastal Farmer is now open for breakfast, lunch, and dinner, along with our coffee shop Cafe Dune. Soothsayer and Sea Turtle Scoops are still on the horizon, along with Dune House Spa. The next chapter is taking shape one experience at a time.
The Name That Stayed
Sea Turtle Scoops, in Summer 2026, carries forward the name that started it all. When Sea Turtle Inn opened here in 1973, it became a beloved part of Atlantic Beach’s story. That chapter deserved something more than a footnote. Some names are too good to let go of entirely.
Join Our Community
Curious Souls Welcome
And when you’re here, that pull — it’s real. First looks, new openings, and small notes from the edge of the Atlantic. The next chapter is coming in with the tide, and you will want to be here for it.
